Year Business Began: 1967

Franchising Since: 1983

Headquarters: Owings Mills, Maryland

Estimated Number of Units: 265

Franchise Description: The franchisor is Sandler Systems, Inc. (SSI). The franchisor grants franchises providing the right to operate a Sandler business devoted to a distinctive style of training persons and organizations in the fields of sales and sales management, which includes coaching, consulting, goal setting and achievement, self-awareness, motivation, personal development, relationship management, leadership development, negotiations, public speaking, template and playbook development, and related business development services as it relates to the fields of sales and sales management; and also methods of teaching these subjects through seminars and workshops. Franchisees must operate according to standards and procedures designated by the franchisor within a specific territory.

Training Overview: Initial Training, Part I is generally conducted every two months for 9 to 10 days. Initial Training, Part II is a two-day session, generally conducted three times a year. Initial Training, Part I is held at SSI's home office or at a hotel conference facility in the Baltimore area. Initial Training, Part II is held at a hotel conference facility in the Baltimore area, or elsewhere in the United States, as determined by the franchisor. Initial training sessions are open only to franchisees or, in cases where the franchisee will not be involved in the day-to-day operation of the business, managers who have signed the Manager’s Non-Disclosure and Non-Compete Agreement. The franchisor may train employees in separate sessions designed for employees only, and may conduct these sessions less frequently than initial training sessions. The franchisor, at its discretion, may require franchisees to attend training at any time during the term of the Franchise Agreement if the franchisor reasonably believes that additional training is necessary. Franchisees may, at other times during the term of the contract, attend optional training programs that SSI provides.

Territory Granted: Franchisees will be granted a non-exclusive right to solicit clients within a specific geographic area. Typically, a territory is defined by a group of contiguous U.S. Postal ZIP Code Sectional Areas, generally representing an entire state, as determined by the franchisor, but it reserves the right to determine the size of the territory based on metrics such as business potential, demographics and population size specific to the franchisee’s Sandler business. The minimum population size of the target demographic group within the territory is determined on a case-by-case basis depending on the results of demographic research.

Obligations and Restrictions: Franchisees (if they are an entity, then the owners of the entity) must devote full business time and attention to the operation of the franchise, and cause the franchise to be effectively and efficiently operated. Franchisees may not operate any other business without the franchisor’s prior written consent. Franchisees are not permitted to offer, sell or promote any other programs or materials except programs and materials obtained from SSI or its approved vendors.

Term of Agreement and Renewal: The length of the initial franchise term is five years. Three renewal terms of five years each available, if requirements are met.

Financial Assistance: Neither the franchisor nor any affiliate of SSI, either directly or indirectly, offers any financing arrangements to franchisees. The franchisor does not receive any direct or indirect payments or other consideration for placing financing, nor does it guarantee a franchisee’s obligations to third parties.

The above information has been compiled from the FDD of Sandler Training. Year of FDD: 2022.